SEO/SMM/Digital Marketing Executive

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Job Description

Cedcoss Lucknow, Uttar Pradesh

Require a suitable candidate to drive digital marketing efforts & create highly engaging content for the web audience.


  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) – Plan, execute, and measure experiments and conversion tests.
  • Identify trends and insights, optimize spend and performance based on the insights.
  • Visualizing how each brand fits into the given possibilities across the digital medium.
  • Being up to date with the latest trends on different social media platforms
  • Curating creative content keeping the target customer in mind.
  • Business development strategies through target based advertising- (Twitter, fb, linkedin, g+ etc. )
  • Define SEO requirements and recommend site enhancements that increase rank of natural search result listings.
  • Provide competitive analysis of top ranking competitor sites and ranking of our site.
  • Keyword updates, on-page SEO and landing page optimization suggestions and analysis.
  • Internal linking optimization and external link building. Conceptualize, research, and execute link building campaigns
  • Stay current with all search engine algorithm changes and SEO industry trends.
  • Business development strategies through target based advertising (Twitter, Fb, LinkedIn


  • 1 Sound knowledge in the field of SEO, SMO & Digital Marketing.
  • 2 Excellent communication skills in English – verbal and Written. (important)
  • 3 Experience in campaign management.
  • 4 Strong analytical skills, numerical skills and a good knowledge of Excel.
  • 5 Good relationship management skills and a good team player
  • 6 Creative flair and enthusiasm for new ideas and concepts.
  • 7 Ability to provide logical reasoning with future goal and plan.

Experience: 6 months to 2 years